Social Media Localization - Monitoring - Translation Agency

Social media localization is the adaptation of social media content for foreign markets. At Language Connect, we offer a unique service to expand the scope of your social media strategy and adapt social media communications for an international audience. Our professional linguists monitor and engage in online channels in specific foreign language markets, enabling our clients to replicate their social media communication for different cultural audiences.

Our selected linguists are native-language speakers who can adapt a social media message for a particular audience keeping cultural sensitivities and local norms intact. As localization involves more than just translation, we make sure that a client’s communication across social networks resonates with the local audience.

Social media has become an important form of customer engagement with 3 out of every 4* active internet users visiting social networks and blogs. With growing users who communicate in other languages, it is becoming essential to engage with web users in multiple languages.

We offer two core components to our social media service:

Social media monitoring: We monitor all social networks to collect information on what is being said about a specific company around the world. The information we collect provides an insight into consumer perception of a particular brand from different regions. This service is intended to help companies better understand their global image.

Social media localization: This service enables our clients to get their social media communication localized for foreign-language markets. We work with professional linguists and copywriters who are assigned to specific clients and overlook social media engagement in specific markets. The process involves transcreating or localizing social media content, user engagement and maintaining a visible presence on the web.

Contact us today for more information on the service.

*Nielsen – The Social Media Report 2011